There are no one-size-fits-all options when it comes to the right 社交媒体 platform for your small- or medium-sized 业务. Facebook might be the biggest name in 社交媒体 networks, but there are trendier platforms like Instagram and Twitter that millennial customers usually prefer.

Your brand's online 声誉 is not helpless from 负面评论s on consumer complaint sites. Though it's nearly impossible to remove them from the Internet, there are online 声誉 management strategies you can use to deal with these pesky complaints.

Facebook’s most recent monthly active users numbered over 2.30亿年. That’s almost one account for every three people on the planet! Many of your ideal customers use this platform to interact with 业务es and creating a page for them to engage with yours costs almost nothing.

业务es are relying on 社交媒体 more than ever to get their voices heard on the Internet. 然而, so many companies make mistakes that are too important to ignore, and which could seriously damage your online 声誉. As a 业务 owner you need to keep your organization in check, and avoid these common online 声誉 management pitfalls.

More teenagers are leaving Facebook for other 在线平台s that feature images or videos and give them more control over who can be their friends. Based on a new Pew Research Center survey, only 51% of US teens are using Facebook. By contrast, 69% of US teens were reported to be using Snapchat, 72% Instagram, and 85% YouTube.

你, as a brand new 业务 owner, know how to take advantage of 社交媒体 exposure, especially if no one has any idea what your new 业务 is all about? 事实是, you can succeed with 社交媒体, even if you have what could be perceived as a small, 新手品牌.

医疗保健 providers that use 社交媒体 can interact with their patients, advertise new services, and quickly communicate urgent announcements or messages. There's immense potential for it to improve care, but also to expose patient-specific 信息.

Facebook is the most popular platform for developing brand awareness because it allows 业务es to target users based on what they have posted in the past. But after the recent 数据泄露 scandal, is your data still safe? Read on to find out if you need to worry about your 隐私.

2018年3月, disturbing reports circulated on the web that revealed a company named Cambridge Analytica harvested confidential details of 50 million Facebook accounts. If you’re concerned that your private details are being passed around by private companies, consider the following 3 tips to maintain a confidential Facebook profile.

Facebook’s newest action can mean bad news to 业务es. The company had announced its decision to screen its News Feed to include less content from publishers and 业务es and more from your loved ones. This comes after the allegations of how 社交媒体 has unconsciously shaped people’s opinion and mental well-being.